Best Corporate Apology Ever…
Yesterday I received a letter from the lovely people at my favourite website – I Want One Of Those.
I ordered a lot of my Christmas shopping from the site, as I have done for some years. This year, they did two big new things – they opened up the site to US residents and became a hot ticket there as well as in the UK; and they advertised on television for the first time.
Their ads were fun and drew the crowds – probably far more then they were expecting. I don’t believe they were ready for it. Normally, iWoot service is the best I’ve ever experienced. No sooner have you finished the order with a final click, than a courier’s tapping you on the shoulder with your delivery. This Christmas was not normal.
Continues…
