Business Books
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The Integrity Dividend: Leading by the Power of Your Word By Tony Simons Jossey-Bass; 244 pages
Guys who don’t keep their word finish last, says the author, a professor of management at Cornell. Besides being the right thing to do, keeping your promises and living up to the values you espouse are good for the bottom line, he argues. Why? Because deeper employee commitment leads to lower turnover and superior customer service. To test his thesis, Simons studied 76 Holiday Inn franchises and interviewed some 100 successful executives in various fields. Says the author: “The credibility of leaders makes or breaks companies.”
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http://www.time.com/time/magazine/article/0,9171,1853307,00.html
